@article{Spassini_2017, title={Morality-related and revolution-related arguments in Facebook discussions concerning veganism}, volume={4}, url={https://resrhetorica.com/index.php/RR/article/view/198}, DOI={10.29107/rr2017.1.6}, abstractNote={The paper claims that in the online discussions on Facebook concerning veganism – a brand new social food habit in Western societies – one can observe the mixture of traditional moral and revolutionary arguments. The presence of almost-religious extremism impacts a veganism-related verbal and visual argumentation, and even violence against the vegans. From the technical point of view, in the discussions concerning the veganism the probability argument, the argument of going-beyond and the ad sacrificium argument prevail.}, number={1}, journal={"Res Rhetorica"}, author={Spassini, Giuditta}, year={2017}, month={mar.} }